Services
The plethora of digital services available to marketers in 2022, is at an all-time high.
Developing and executing these respective options in a way that is scalable and Roi positive is what separates success from mediocracy. Our standalone services are grouped into Seven main service areas “The Seven Dials”, these Seven disciplines sit under their parent categories of:
Performance | Creative | Awareness.
Performance
- Google Ads
- Paid Social
- Microsoft Ads / Bing
- Social Commerce
- SEO
- Technical SEO
- Off Page SEO
- Programmatic
- You Tube
Creative
- Social Creative
- Content Partnerships
- Organic Influence
- Branded Content
- Brand Monitoring
- Podcast
Awareness
- Google Discovery
- Digital PR
- Spotify Ads
- Digital Awareness
- Awareness Content
- UGC
- Influencer Partnerships
- Brand Partnerships
Central to the success of these Seven dials are Data and Audience understanding.
Audience
Fusedseven provide and undertake robust (anonymised) customer data profiling services with which we can gain insight into the types of portraits your customers are, their affluence and hundreds of other data points which we use to power clients marketing and decision making.
Data
We analyse & utilise a range of customer data, conversion and intent data points to build a picture of your customers behaviour from 1st interaction to sale and repeat purchase through to post activity regression analysis using data modelling to statistically prove efficacy of a previous campaign vs campaign objectives.
Ad Tech
We also have our own in house trading seat with our Adform partnership to provide DSP and DMP / Adserving tech stack for our clients media buying. The deprecation of 3rd party cookies has given way to new breed of data collection techniques, which Adform’s technology is already proving successful in live in market testing. Fused Seven are skilled in utilising the suite of tools Adform at our disposal for maximum performance gains within target CPA metrics.
